Forever fascinated by the influence of culture on society, I study and explore the impact of clothing and visual arts to understand the zeitgeist of a generation.
My design ethos is utilitarian and sophisticated. I perceive fashion as a tool that facilitates a process that the individual consumer is engaged in. I take pride in creating such tools that not only serve as merchandise rather enable people to achieve what they wouldn't be able to otherwise. Meaningful and considerate design is something that resonates with me deeply.
Good fashion transforms people for the better, good people change the world for the better. I strive to create uniforms for the makers of the world.